The charity turned to the Studio at the founding stage, having only one name on hand and an unbridled desire to change the lives of Uzhhorod residents for the better. So we gladly picked up the fighting spirit of the founder and dived into work.
However, we had a challenging task ahead — to convey the positioning and philanthropic motives of the organization through the visual identity system.
Big Idea
We started the project with our brand sprint, which established a connection between the client's teams and the Studio.